To me, the car looks nice, but way over-priced. But regarding the VAT, can't it be "exported" to a EU country with a very low VAT and then on to the UK? As far as I know, once VAT has been paid in one EU country, there is no further VAT to be paid anywhere in the EU. Here in Denmark, people lease Danish registered cars from a company based in Germany, thus benefitting from the 6% difference in VAT...