New member here, so I hope I can add a little info without offending anyone.
I'm currently rebuilding the heater unit in my '66, so thought I'd share what I'm seeing with the heater boxes:
-The small motor used in the W110 cars is physically smaller, has a smaller diameter blade shaft, and uses a blade with a matching small diameter hole in the center. This motor also only uses 2 of the 3 prongs for it's electrical connection, and it's 2 mounting studs are a different spacing than the variable speed motor used in the W111.
-It appears there are at least 2 different larger high output motors for the W111 cars (or there could be more?). These are both physically the same, have the same 3 prong electrical plug and the same shaft diameter, and hole through the fan. How they differ is in the 2 studs that mount them to the frame of the heater box. My '66 has a motor with recessed areas where the long motor housing studs come out of the top of the motor. These studs protrude much longer than the version of the motor that doesn't have the 2 recessed areas and it makes fitting the non-recessed motor a challenge.
-The W111 fan appears to like to split apart, right in the area where it has 2 upside down V notches that locate it on a split pin that is pressed through the motor shaft. This doesn't appear to be an issue with the W110 fan, because it has a smaller diameter hole through the fan, allowing that area of the fan hub to be thicker, and stronger. I think you could drill out a W110 fan if you had a drill press and could keep your drill bit running true.
-The fans can be very tough to remove because the motor shaft rusts inside the plastic fan hub, and grips the hub for about 2". My method of removal was to use Kroil, sprayed down the shaft, and with the snap ring and spring plate removed from the shaft, I reached down through the fan blades, grabbed the bottom edge of the fan hub with my fingers, and hung the entire heater box by my left hand. I then started smacking the motor shaft end, with the nylon handle of a large screwdriver. Ultimately, I used a hammer on the shaft and once I got the fan moving, I tapped the fan back down the shaft, added more Kroil, and repeated the process (moving the fan up and down the shaft) until I could get the fan to come up off the shaft partially. Then I inserted a punch between my fingers (a 2nd person would have really made this easier), and started striking the punch with a hammer. That did the trick.
-The front panel of the heater box is different between the W110 and W111 models, and it will be painted with white letters/numbers, as to whether it's for a W110 or W111.
My original motor was partially seized with rust, had cooked the rheostat in the blower switch, and had also started immediately blowing the fuse out in the engine compartment. Initially I jumped on ordering a really nice heater unit labeled "W110" in white factory paint just above the electrical plug-in, because the ebay seller said it also fit the W111 models. I ordered it, waited almost a month for it to arrive from Denmark, and then discovered that there are quite a few differences. Not a total waste of money because it provided a lot of spare parts, but still...a waste of money. Had I just purchased a W111 labeled heater, or just a W111 correct fan motor (which I ultimately had to do) I would have saved a lot of money.
Anyway, I hope this helps, and I hope I didn't step on any toes.